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Arriva Bus West Midlands
Advertising network changes and price promotion
What did we do?
Arriva asked us to design some new marketing material to coincide with their updated regional price changes and promotions. We were tasked with creating a range of material to fit bus stops, travel shop posters and 6-sheets – specifically for the Derbyshire and Leicestershire regions. We also produced the window graphics for the Arriva Travel Shop windows at St Margarets Bus Station in Leicester.
There was a situation where we were understaffed in the design department. This was in the middle of a very intense campaign period and Depict Creative stepped up to the plate. They learnt the brand very quickly, our messaging and marketing material. A very flexible and agile agency, they’re very good at working with the client to understand their needs and how to build revenue and growth.
Bernadette Hennelly MCIM Msc, Regional Marketing Manager
Arriva Bus West Midlands
